StrategyFeatured
15 Video Marketing Formats and Tactics to Consider
Explore 15 video marketing formats and tactics, from short-form clips and explainers to captions, personalized messages, and shoppable video.
October 5, 2026·8 min read
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Animation strategy, production tips, and motion design trends — from a team that's been doing this for 8+ years.
Production
A Complete Guide to the Video Production Process
Learn the video production process, from planning and scripting to filming or animation, editing, and delivery, with a look at Moov Studio’s workflow.
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Behind-the-Scenes
What to Expect From a 2D Video Animation: Behind the Scenes
What really happens when you order a 2D animated video: the production steps, timelines, what makes a great 2D video, and how to get the most from your studio.
November 6, 20267 min read
Video Marketing
2D vs 3D Animation: Everything You Need to Know (and Which One to Choose)
2D vs 3D animation from a studio that makes both: how each is made, what they really cost, how long they take, and how to choose the right style for your video.
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Industry Trends
Everything You Need to Know About AI in Video Creation
AI can make realistic video in seconds, but what about branded animation? An honest look from an animation studio: what AI does well, where it fails, and how we actually use it.
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Video Marketing
Top 7 Best Explainer Video Examples to Use for Inspiration
Seven animated explainer video examples from real brands, plus the techniques that make great explainers work: story, pacing, metaphors, color and a clear CTA.
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Video Marketing
How to Combine Email and Video the Right Way: A Guide
How to add video to email the right way: thumbnails, GIFs, embedding and links, which email clients play video, file size limits, mobile tips, and how to track results.
November 6, 20267 min read
Video Marketing
Explainer Video vs Product Demo: Which One Is Right for You?
Explainer video or product demo? Compare purpose, funnel stage, length, style and cost, and learn when to use each (or both) to turn viewers into customers.
November 6, 20267 min read
Tips and Tricks
How to Storyboard a Video: Step-by-Step Guide
Learn how to storyboard a video step by step: what to include in each frame, storyboard types, composition tips, and the mistakes that cost time and money.
November 6, 20268 min read
Video Marketing
How to Increase Video Engagement: Top Tips and Tricks
Practical ways to increase video engagement: the metrics that matter, platform-specific tips, hooks, thumbnails, captions, CTAs and promotion strategies that work in 2026.
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Video Marketing
What Is Personalized Video Marketing: 101 Guide
What personalized video marketing is, why it works, how to create personalized videos at scale, and where to use them across the customer journey.
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Video Marketing
How Social Media and Video Marketing Are Inseparable Now
Why social media and video marketing are now inseparable: the best video types for social, platform-by-platform tips, how to build a strategy, and which metrics to track.
November 6, 20269 min read
Video Marketing
Why Storytelling for Video Is the Key to Engaging Audiences
Why storytelling makes video work, the story structures that engage audiences, how to adapt your story to each format and platform, and how to use story in explainers.
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Tips and Tricks
15 Essential Tips for Animating to Level Up Your Skills
15 practical tips for animating, from studying real movement to squash and stretch, easing, timing and feedback, plus key terms, software and common beginner mistakes.
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Tips and Tricks
Top Tips for Script Writing: How to Write a Good Script
How to write a good script, and how to tell if yours is good: the StoryBrand framework, the mistakes that kill explainer videos, script length, tone, and who should write it.
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Industry Trends
Top Video Marketing Trends to Watch Out For in 2026
Short-form, explainers, AI, sound-off design, shoppable video: the 2026 video marketing trends worth your budget, from a studio that makes videos every day.
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Pre and Post-Production
The Foolproof Guide to the Video Pre-Production Stage
What happens in video pre-production, step by step: brief, script, storyboard, planning and approvals, plus how pre-production works for animated explainer videos.
November 6, 20267 min read